How To Write A Blog Post That Drives Traffic

Imagine you wrote an awesome Blog post and published it—with the mindset of getting more traffic to the blog.

But, What do you get instead?

A Big FAT Zero.

Well, I have a confession for you:

This had happened to me when I started blogging and used to write blog posts.

Trust me, I hated that thing.

I used to spend a lot of time researching my blog post topic, getting ideas, and writing the best post I could—then, I’d hit the publish button.

Guess what happened next? Nothing.

My So-called Best Written blogpost could generate hardly a few traffic.

So, if this has ever happened with you?

Here’s the Deal:

In this blog post, I am going to share the best techniques to write blogpost which drives tons of traffic.

I’ve discovered this process of writing a high-traffic generating blogpost.

Let’s dive right in:

Find out What your Audiences want

Before I tell you the how to write a high-traffic generating blog post, here’s the thing you Must Know:

Those old School days are gone where people used to publish 3-4 blog posts each week targeting long-tail keyword.

Google in 2013 destroyed that every old technique by introducing the Hummingbird Algorithm.

The Hummingbird algorithm focuses on semantic search (The Search Intent behind the search).

So what is the solution for this?

It’s Simple—Write a High-quality blog post targeting closely related phrases to searcher’s Search and long-tail keywords.

Here’s how to do this:

First, find out the keyword with high monthly traffic and low competition.

Next, find out all the keywords(phrases) related to your main keyword.

Now, Write an insanely in-depth piece of content on the Primary keyword.

You Must add long-tail keywords as sections. And sprinkle related keywords into the blogpost.

You won’t believe, it literally works.

I’ve seen drastic results in my organic traffic (100-200% traffic increases) 

If you haven’t used this strategy to write a blog post, then trust me, you’ve missed a huge Traffic.

What most bloggers try to do:

Normally, they think of a cool blog post idea and start writing a blog post.

Then, they try to add keywords to it and publish it.

Don’t do this, because it will take you nowhere.

There’s really no reason to write a blog if its primary focus isn’t generating traffic from search engines.

Let your keywords decide the topic of your blog post.

Also, don’t try to write the same blog post—the way others do.

Top Search Result Analysis

Alright, you’ve got your topic and your keywords—what’s next?

“Start Writing a Blog” ­­— Right?

No, it’s not, most of the bloggers do this mistake.

There’s something important you need to do first before writing a Blog.

As the primary focus of writing a blog is to get more traffic, it’s vital to research the content that’s already ranking.

Study the top 10 search results for your target keyword and take note of:

  • Content format
  • Word Count
  • Quality/style of the writing
  • Readability
  • Keywords
  • Comments

Note down the content patterns—and most importantly—ways each blog could be improved.

This will give you a roadmap to Write BEST Blog Post for the target keyword.

Here are some formats to write quality blog posts:

Blog Post Format #1: Step By Step Guide

This is the most informative format of Blog Post. In fact, I have written most of my blog posts using this format.

The Biggest advantage of writing this type of blog post is:

You can write a long blog post (2,000+ words) that covers each and every topic which the readers are looking for.

Best Example of this type of Blog Posts are— “How to” or “The Ultimate Guide”

You can consider creating this type of blog posts if you have wide-ranging and related keywords.

Examples of Step by Step Guides:

  1. Search Engine Optimization Guide
  2. Keyword Research Guide
  3. How to Start A Blog

Blog Post Format #2: Case Studies

This is one of the ways to increase blog traffic fast.

 In this type of blogpost, you conduct research, get interesting data, and share the results with the people.

You can impress your audiences with the help of data, analysis that you’ll share in your blog.

But you need to conduct some sort of serious experiment and need to be more genuine.

If you have your own case study–COMPLETELY fine, Just share it with the proof.

Example of case studies blogpost:

  1. How do I increase my blog traffic to 350%?
  2. SEO techniques that helped my blog to rank on #1 within a Week
  3. These affiliate marketing strategies helped me to earn $3890

Blog Post Format #3: List Post

These types of blog posts are my favorite. It can increase blog traffic fast.

 Also, List posts are the most popular style of the blog post—here are some of the example:

  • 15 Ways to Increase Blog Traffic
  • 17 Proven SEO Techniques
  • 4 Keyword Research Tools

The name really describes what they’re good for…lists.

I normally only do these if I have 5+ sections of information on a topic.

Create Blog Post Outline

An outline is like a raw material of any product–you can’t create a product without raw material.

Same way, you cannot write the best quality blog post without the blog post outline.

Here’s the truth:

If you want to quickly write incredible posts that drive traffic to your blog post, you need to have a blog post outline.

For Example:

If you know 50% of the road, rest you will find it automatically.

In the same way, blog post outline will help you to write more in-depth content.

How to Write An Incredible Blog Post

Introduction:

The most important part of your post—No one can deny this fact.

You may lose the reader by Writing a scattered introduction.

The reader will hit the “back” button within 5 seconds—forget about the rest of the blog content.

In Short, this hit will increase your bounce rate.

But fortunately, I’ve got the formula to write a killer introduction.

“Start with the solution or problem that they are facing”

Yep, that’s right…

For example:

  1. “Do you want to start a blog but don’t know where to start from?”
  2. “Imagine you’ve found the exact keyword that your competitor is using to rank #1 on Google”

Example#1:

You can use this type of introduction:

If your audiences are struggling to start a blog and confused or struggling to start a blog.

The introduction is the exact problem they’re facing. And they may think of reading the complete blog.

Example#2:

This is a solution to the most of blogger’s problems.

Starting with this type of introduction makes them feel better and relaxed to continue reading further.

Main Body Content:

I’ll divide this section into three-part:

First: Make it Scannable

Nobody reads blog posts from start-to-finish without scanning it first.

Because most people want to make sure that if they’re wasting their time on reading the blog or not.

So, they prefer to scan the blog post first and if they find something important, they read it.

If you want someone to read your post for more than 30 seconds, make sure it is scannable.

Here’s what you need to make it Scannable:

1. Don’t create a paragraph more than 3-4 lines. Short paragraphs are easy to read and scan.

2. Try using influencing headings, because it can be easily captured by the reader’s eye. Also, it makes the content more organized.

3. Add relevant images every 300-500 words.

4. Bold important words.

5. Use numbers and bullet-point lists anywhere that makes sense.

6.The Most Important Table of Content

Second: Write a Unique Content

You might have heard this sentence millions of times—But this is the Truth.

To Be Honest:

People are in a search of unique content to their search, for that their search goes deeper and deeper.

And if you don’t how to write unique content, here’s how you can do this:

Read all the top-ranking blogs on the topic (Which you want to write a blog).

While reading all of those ranking blogs, create a note of important points, and write it down where you can easily access them later on.

Now once you finish reading and making note of all the blogs, read all the notes 2-3 times.

Next, relate your own experience and add these notes into it—in the end, you’ll have a complete blog post.

Final Step—Remove all of the notes from it and your own points there.

That’s it.

Key #3: Share the Exact techniques with your audience

Most of the people or bloggers these days will tell you—x number of techniques to increase blog traffic.

Nobody wants to know the number of techniques or strategies for that matter—You might agree on this.

Instead, readers are most interested in—How did you do it (Increased blog traffic).

Tell them (your reader) the exact steps that you’ve taken to increase blog traffic.

Agreed, Right?

Be specific about your blog post and so that they can perform the same strategies and techniques.

How to End a Blog Post

Finally, we are on the last stage of writing a quality blog post.

And Congrats!!—You’ve written a till now.

Next thing is to convert the readers into customers.

Encourage your audience by writing a quick summary or conclusion and give them an action to take.

Bring all your post into the short summary and give them a call to action.

Here’s how you can do this:

Start with a BIG problem that you have introduced in the introduction.

Share the points that can solve the reader’s problem.

Introduce Call to Action.

In Call To Action, you can ask readers to Comment, Share the post, or purchase products.

Conclusion

Struggling to write High traffic-generating content?

That’s the problem every other blogger is facing.

BUT, It’s not a that big problem. And it has a Simple Solution.

Don’t start writing a blog without keyword research. Because it informs you what people are searching for.

Also, it can decide on what topic you want to write a blog.

The next step is to do the search analysis of top search results.

This analysis will give you the idea of–Content Quality, Keywords information, and how you can improve your content to outrank other blogs.

Once you get the complete picture of your competitor’s blog post, create an outline of your blog post. 

It (Outline) can be–the short roadmap blog post which is nothing but a summary about what are you going to include in your blog post. 

And, you can start writing a high-quality blog post. And the final step is to give your readers a CALL TO ACTION.

I hope, you found this information helpful and also let me know your suggestion in the comment section.

5 thoughts on “How To Write A Blog Post That Drives Traffic”

  1. Hi Snehal,

    Lovely post, I thoroughly enjoyed it. Taking call to action is my favorite part of the post.

    regards
    Santosh Gairola

    Reply

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